THE FACE OF BIBA: DAISY LOWE



Second Biba campaign. Photo: ELLEN VON UNWERTH



British model Daisy Lowe is the face of the BIBA Campaign. After BIBA closed it's doors in 1975, it has now relaunched itself with an exciting revitalised approach. It has been re-worked to appeal to today's fashion conscious crowd and is selling exclusively in House of fraser. The collection hit the stores on March 1st 2011 and is said to reflect Biba's heritage and it's love affair with the seventies.

Take a look for yourself at: http://www.houseoffraser.co.uk/on/demandware.store/Sites-hof-Site/default/MTemplCont-Show?cid=BIBA&cm_mmc=google-_-Biba-_-1819%20Fashion%20~%20Brand%20|%20Biba%20+%20Biba%20|%20Brand-_-biba

Images: http://fashion.telegraph.co.uk, www.catwalkqueen.tv/, Ellen Von Unwerth